Album Review: Roc Marciano's Reloaded

There's an art in subtlety, and Roc Marciano knows this. If Action Bronson sounds like Ghostface - a claim which I find only discouraging to one of the best up-and-coming underground rappers - then Roc Marciano is certainly the Raekwon to Bronson's Ghost; Reloaded even implements the same stripped-down beats and movie samples Blue Chips featured. But what makes Marciano's efforts so notable is how cohesive this record is. If the album's opening track, "Tek to a Mack", teaches us anything, it's that Marciano is well aware of how talented he is and he's going to make damn sure you remember by the time the fifteenth track is done.

This feels like an album from the first wave of Wu-Tang solo records: the beats are simple, gritty; the words carry more weight with each listen; and there's nothing a life of drug dealing can teach you better than a unique flow carrying stories of the streets. And Roc almost carries the entire record with his spitting, using only two features. It's amazing how Roc's languid flow and tough guy voice never border on becoming tedious or repetitive - there's enough variety to warrant multiple listens, which is the goal of any word heavy album.

Roc Marciano has always been one of my favorite featured rappers on some notable raps albums - Sit Down, Man's "Roc Marciano Joint", Blue Chips' opener "Pouches of Tuna", and NY Finest's "It's So G" - and though I slept on 2010's Marcberg, I was excited to see this album announced. Though it isn't entirely produced by the rapper like his previous album, Marcberg, Reloaded does see Marciano bear most of the production weight, adding that auteur watermark; it is a controlled environment Marciano dwells in. The other beats are from lauded producers The Alchemist and Q-Tip - "no rookies, only veterans" seems to be Marciano's m.o. on Reloaded. This doesn't feel like someone sharpening their teeth, despite this being the rapper's second solo album, but someone who has seen the rise and fall of multiple ersatz rap revivalists.

If you're a hip-hop fundamentalist, this album will feel like a welcomed return to form. Marciano is a steam of conscious rapper spitting over low-key, boom-bap beats. "Not Told" slights Nas's outsider perspective vaguely, but Marciano is way too far along to pick any sort of beef with rappers, though I'm sure he'd have no problem squashing anything; he's focused on his own survival, not making any compromises along the way.

Final Grade: B+

Album Review: Death Grips' NO LOVE DEEP WEB

First off, this is the fucking album cover I'm using because it's the "properest" of the lot. Secondly, I was explaining to one of my friends about how Death Grips released their own album early (this one) much to the dismay of their label, and having their website "shut down" in the process. I don't know if you have ever tried to describe what Death Grips sounds like, but it is extremely difficult to do without using the word "violent;" that's exactly the word I decided to go with. Even if the subject matter of the song is paranoia, the dangers of misrepresentation, or bouncing, everything feels like its being rocketed at your face. After I said, "Well, they're like, violent and angry," I went on to describe their genre as "militaristic-electro-hardcore-rap," which I think does a fair enough job of labeling an almost ineffable rap collective.

So as you all may know now, Death Grips decided to release NO LOVE DEEP WEB themselves. I saw flashed of when Radiohead released In Rainbows for a price you named; it's certainly something that will change how artists interact with labels from now on out, which brings me to an almost completely unrelated anecdote: I was randomly looking up Arcade Fire's Neon Bible - maybe I just felt like I didn't know enough about the album - and discovered how the band accidentally released the wrong song as a single, tried to remove it, and found out just how fast peer-to-peer sharing is. NO LOVE DEEP WEB was leaked, the website taken down, but after about six hours - about a weeks' time in Internet time - the album had gone viral. It would be nearly impossible to hunt down every copy and have it deleted. Death Grips had won: the record released on their own accord.

It would be unfair to be have this release's birth go unmentioned in this review, as it escalates the rating immensely. It's difficult to not overly romanticize and admire the album, due to its completely groundbreaking release. Yes, it's nowhere close to being as good as The Money Store, but I believe it to be a much more important record. If NO LOVE DEEP WEB had been released under the label's stipulations, it would be a solid B/B+ album, but because of its release, I am going to give it an A+ (something I vowed never to do; calling something an instant classic is extremely brash).

Every label that saw what happened with Death Grips and this record is scared shitless. This adds a whole other level to how a label will handle records from now on out. Obviously, albums leak -- I myself am part of two leak websites -- but never has a band so recklessly avoided a label's decisions than Death Grips, and then broadcasted it through twitter! And how perfect it is to have the first band to so dramatically leak their own record than Death Grips.

"I've got some shit to say, just for the fuck of it" MC Ride testifies on "Lock Your Doors". The band is known for its sporadic, cryptic operations, so when they signed to Epic I was baffled. How could a band so anti-establishment sign to a proper label? Well, I guess it didn't matter where they signed; they were going to continue to operate the same. The Money Store proved the collective could produce the same product under a label's supervision. It features the best work the band has ever done, a wide range of songwriting and anger. NO LOVE DEEP WEB prolongs the band's reputation as one of the most original acts to come out in years.

So, to finally touch upon the material featured on the album: it's excellent. MC Ride sounds as exhaustingly frustrated as all hell, the beats are minimal yet effective, and the songs feature a variety of styles within the band's own niche. Zach Hill played all the beats himself, there are no programmed drums, which would be impossible to recognize due to Hill's perfect drumming; I mean, the guy is a well-oiled robot. The beats are a little more dialed back here - you won't hear any random found sound in the beats, just a few samples sprinkled in. It parallels what FlyLo did with Until the Quiet Comes, letting the instruments breathe in the beats rather than cramming as much in as possible.

When I put my headphones on for the inaugural listen, my eardrums tingled from the bass, a little uncomfortably but just enough to keep my interest piqued; this is some deep bass music, not your shitty overly trebled "brostep." MC Ride comes through with a lot less effect-driven vocals, a lot cleaner - if he could ever be clean - on NLDW than The Money Store. It's easy to see the evolution from album to album here, so it makes sense why Death Grips cancelled the tour for The Money Store to record this album. Sometimes the creative process can consume.

At the end of the day, Death Grips have released what could easily have served as the second LP in a double release with The Money Store, but it's the fashion in which it was released that holds the most bearing over how I listened to NO LOVE DEEP WEB. If you see this as just another release from a band that's having one hell of a year, you lack scope and imagination: The record industry will never be the same.

Final Grade: A+

Three Huge October Albums

With October comes the first full month of fall. But it seems almost foolish to think of it as such, due to the more than noteworthy releases October will see. Flying Lotus, Kendrick Lamar, and Converge all have albums set to be released. On second thought, October may see the three best albums of the year, if any of these artists' prior releases are taken into account.

Flying Lotus - Until the Quiet Comes
October 2nd

If Cosmogramma has taught us anything, it's that each Flying Lotus release feels like a new artist; the guy never stops evolving his sound. From the hazy beats on 1983 to the nu-jazz sounds on Cosmogramam, Steve Ellison has crafted his own signature niché in electronic music, but always reinvents his sound throughout his discography. FlyLo recently released a video teaser featuring some of the material on Until the Quiet Comes. The video was shot on film by Kahil Joseph and is just as abstract and beautiful as the music featured on it. I can't see myself disappointed with this release, even if it finds Ellison staying on the same path found on Cosmogramma. You can preorder the record at Warp, and don't forget to check out the short film below.

Kendrick Lamar - Good Kid, Mad City

October 22nd

In order for TDE to continue its dominance over underground hip-hop, Kendrick Lamar's proper debut album will need to be the keystone. ScHoolboy Q's Habits & Contradictions was a well thought out and executed first release from the TDE group, just after signing with Aftermath. Control System provided the weirder aspects of the Black Hippy collective, as Ab-Soul is oft found to do so. Lamar has been compared heavily to A Tribe Called Quest's Q-Tip, and with good reason - the two rappers have a similar pitch and delivery, while focusing their raps more on progressive issues than opulence. Single "Swimming Pools (Drank)" offers the most interesting point of view of drinking I have heard in music, let alone rap or hip-hop. I was a huge fan of Section.80, listing it as my favorite mixtape of last year. And with all the rumored features on Good Kid, Mad City, it's hard to imagine a failure.

Converge - All We Love We Leave Behind
October 9th

Coming as the biggest surprise to me, Boston metalcore outfit Converge announced All We Love We Leave Behind in late August. Converge hasn't released anything since 2009's excellent Axe to Fall, and it's comforting to see just how the band is approaching this release - they are doing everything themselves, without any guests or help. Guitarist Kurt Ballou is handeling the recording, artwork, and by way of his own label, Deathwish Inc., releasing the vinyl record. There aren't any special effects or extra instrumentation on the record, just how the band performs live. "Aimless Arrow", the album's first single, is a mathy, brutal kick to the teeth. Flatted Third's own Gerry D'Apollo broke the news on this release to me and you can check that out here, along with the video for "Aimless Arrow".

Riff Raff: Making Sense of the Human Meme

You might remember a short lived show on MTV called “From G’s to Gents”. It featured a number of young men seeking to reform their umm... “urban idiosyncrasies” and become proper gentlemen. The show only lasted two seasons and didn’t prompt any spinoff’s. In fact, I’m pretty sure the show’s host, Fonzworth Bentley, went back to holding Diddy’s umbrella to pay off his Howard student loans (I’m not entirely sure he went to Howard or if that joke is racist). However, someone did emerge from this reality show a star in his own right.

Riff Raff, hailing from Houston, Texas was eliminated by the 2nd episode of season 2. But that’s all he needed. This was the perfect amount of fame needed to springboard his career. However, Riff Raff possessed a marketable “skill," unlike many reality stars who try to make a lifelong career out of what should only amount in short term fame.

It was not Riff Raff’s rapping ability which kept him relevant after his brief stint on MTV. To be completely honest, he’s rarely consistent with his verses, at times meandering through tracks like a drunk ESL student.  

Riff Raff has made some waves in the music world in the past through his attempts to stay relevant.

First, he adopted his own brand of SEO. By adding “MTV” to his Youtube handle (MTVRiFFRaFF) his videos would appear in the sidebar in all of MTV’s official videos. After some of his music videos and home movies began surpassing MTV’s videos in search results, they threatened to sue and he took the tag off his username. He added SODMG (which I can’t be bothered to care with this stands for) to his Youtube and Twitter handles after reportedly signing a deal with Soulja Boy’s label. But, the deal fell through, or maybe never even existed at all. That’s the way Riff Raff rolls. He deals in deception.

More recently, he signed a 7 album deal with Mad Decent. According to some sources, which might just be Riff Raff himself, the deal was apparently worth seven figures. All parties involved, including label owner Diplo, are keeping quiet on the exact terms of the contract.

I almost forgot to mention that James Franco is playing a character largely based on Riff Raff in Harmony Korine’s new movie Spring Breakers. There are several reasons why I will be seeing this movie.

Arguably the most important trait when trying to dissect Riff Raff is his insane sense of self-awareness. Riff represents everything that was wrong with Hip-Hop by the end of the Noughties, when artists like Soulja Boy, Nelly and the Ying Yang Twins have rose and fell from fame after they had become parodies of themselves and the genre as a whole; and he knows this. Riff Raff’s rhymes hail us back to a time when braggadocio surrounding one’s wealth, whether is was truth or fiction, was commonplace in both underground and commercial rap. But, Rapping about your garage full of cars and the price of your chain is no longer en vogue in the current hip hop and economic climate.

As the underground took a turn towards the harrowing and soulful, Riff trudged through, not paying any attention to the trends adopted by his contemporaries, staying “true” to himself -- or the version of himself he created: a point debated later -- authentically inauthentic. It is this commitment to his character...for lack of a better word, which has led some to label Riff Raff as a “performance artist," rather than believe that a human like this can actually exist and accept the decline of western civilization as a whole. The idea that Riff Raff is an innovation from the mind of a pretty clever hip hop fan from Houston seeking to point out the udder fucking ridiculousness of other white southern rappers isn’t that farfetched. I think the general consensus among fans is that Riff is more of a one man Spinal Tap.

Much like the Rock and Roll invention of Rob Reiner, Riff Raff’s music is at times infectious and catchy (Riff , Tap). It’s also seems like a pretty clear parody of everything that critics use to rail against the genre as a whole during a particular period. However, at the end of the day Nigel Trufnel takes off his wig and spandex pants, puts on his pajamas, and goes to bed Christopher Guest.

But Riff Raff doesn’t sleep.

Or wear pajamas. 

End rant.

Riff Raff’s debut mixtape Birth of an Icon is probably not  what you might expect after reading the description of him above. Despite some of his flaws as an MC/human being, he takes his craft seriously, and there are many points on this mixtape where that shines through. Sometimes he tries to take himself too seriously or goes out on a limb, fails, but comes right back with something you can bounce to.

The mixtape starts of with the Caspa produced slow jam “Jody Highroller”, named after his soulful after ego/twitter handle/actual name. The feel of this track is in stark contrast to most of Riff’s other previously released jams, but not the last time he explores his softer side on this mixtape. There’s also “Lil Mama”, “Don’t Wait” and “Only I Can Cure Your Broken Heart” where Jody croons about some of his lost loves. The tracks are both listenable and help round out the  “emotional spectrum” of the mixtape, something that Riff wants to remind everyone that he has, but there’s really nothing spectacular about them.

The other standout track on this mixtape - if only for how different it is - “Time” is Riff Raff’s chance to right the wrongs he committed on his way to the top (which is actually somewhere towards the middle, but hey, a false sense of self importance never killed anyone). This weird attempt at trying to get deep comes off as very insincere and contrived, even for a guy who still wears fronts. Also, the fact that its uses a Plain White T’s sample doesn’t help.

But if you’re willing to get on board with Riff Raff and his image, which includes his flow that can be kept up with at times he dances around the beat, there is a lot of fun to be had with this mixtape. “Jose Canseco”, “Rap Game King Tut” and “Terror Wrist” probably best sum up what I mean, and also give you the best idea Riff’s overall style. There’s a bunch of clever rhymes about ice and cars, as well as some catchy as hell hooks.

Where this mixtape really peaks for me is on all the collaborative tracks. There’s “Bird on A Wire” with Bronx based MC Action Bronson, which I would label as one of the overall strongest tracks on the album. It’s noticeably a bit smoother than some of the other songs and Bronson’s deep outer borough accent and the flavor that comes along with it makes a nice contrast to Riff’s higher pitched voice and slightly noticeable southern drawl and diction.

As far as collabs go, there’s also “Cuz My Gear” with the Chicago rapper Chief Keef which blows “Brain Freeze”, with White Girl Mob/Female MC’s Who are Not Nearly as Talented as They are Cute Mob member Lil Debbie, out of the water.

So, my advice is this: Pick up this mixtape and have fun with it. Keep bumping the songs you like and don’t give a second chance to the ones you can’t get into. Don’t worry, you’re not going to miss anything. There’s really not much to be gained by a second critical listen to Birth of an Icon. There’s nothing deeper hiding beneath the surface of any of these tracks.

But I don’t know if I can say the same for Riff Raff.

Catch Up: 5 Albums You May Have Missed from 2012

It's nearly impossible to listen to everything noteworthy that comes out in a given year. Hell, I often find bands I love after they have broken up or a member died. What you should never do is catalogue a year, then forget about it. There's no shame in buying a DeLorean, going back a year, and finding an album you love - well, maybe there's some shame in all that 80's tail that'll be heading your way, aged and still dreaming to be the girl in the White Snake video. So here are some of the year's best music that, may not have been missed by all sites, but didn't get the proper coverage they deserved.

Joyce Manor - Of All Things I Will Soon Grow Tired 

Now, for most people I know, they are already well aware of this record - I have had it in heavy rotation in my car, and all of my other friends' cars who let me DJ. It's Long Island Pop-Punk, but the same way Brand New was Long Island Emo with Screams (L.I.E.S.); it's intelligent, original, and moving. There's even a cover of "Video Killed the Radio Star" that doesn't make you want to rip your hair out! It seems Absolute Punk was right...wait, what? Well, their community still sucks, giving the record a mere 72/100. The production is decidedly less lo-fi from the band's previous release, which really helps bring out all the subtle inflections that make this release so exciting and fresh. 

Joey Bada$$ - 1999

The album sounds like the title suggests: a return to the golden years of hip-hop. Featuring boom-bap beats, guest spots from the larger Progressive Era crew, and Joey's time tested - not necessarily by him - flow and style. 1999 feels comfortable all throughout. It's hard to believe he's only 17. With beats ranging from J Dilla, MF Doom, and Statik Selektah, this is a noteworthy mixtape, in a era where the lines between album and mixtape are beginning to blur more than ever. Album highlight "Survival Tactics" attracted the attention of Pitchfork and the website did a feature on the rapper. The best part is you can download the mixtape here for free. Yay, internet! 

Suis La Lune - Riala

Easily the least accesible on this list, the Swedish Screamo band crafted one of the densest listens this year thus far. The vocals aren't overly harsh, as they are washed clean with reverb, and there are moments when they wane and strengthen in emotional fatigue and vigor. What's so great about this album is that every song is flooded with excellent guitar harmonies and arrangements. At about 3:09 on "In Confidence", there is a major movement from the melancholia to an almost ecstatic feeling. The song feels extremely special, warranting multiple listens. The album shouldn't come as a surprise success to fans that have followed the band, as they have always released really solid material. I'm just kind of upset my copy of this record is the white first pressing, not the second pressings of black and clear splattered...

∆ (Alt J) - An Awesome Wave

If you were wondering how I typed a ∆, read the band's name again. Hip geometrical shapes aside, Alt-J created a sharp, technical album for 2012. The band's debut album, An Awesome Wave is exactly what I would like Maps & Atlases to sound like, if they continued the more poppy approach to mathy music like they seem to be. They even have a "Power" inspired music video for album standout "Tessellate". The vocals sound very familiar to Devendra Banhart, but the textured, swimming instrumentation and arrangements supporting the vocals is what sets the band apart. It's the perfect poppy album to pitch Math Rock to your friends! And isn't that what every fan needs?

blu - UCLA

If you consider yourself a hip-hop head, then you know who blu is. What makes this release such an under the radar one is how it was released, and now its difficulty to locate. The album randomly appeared on the mercurial rapper's Bandcamp page, boasting that it was entirely produced by underground hip-hop stalwart Madlib. Stones Throw then released a statement saying Madlib had nothing to do with the project. Despite the claim, the album does sound like it could have been produced solely by Madlib. And a single, "EZ", was released, then with Madlib's credit. All the controversy does nothing to discredit a great album from one of the underground's most consistant rappers.